Say goodbye to Googling how-to videos and guessing—you’re guided by CMO-level strategy every step of the way.

Live! Learn from a marketing industry expert in the Buyer Personas Webinar - me. I'm Carleen Clearwater, owner of Kickass Marketing and this webi is taught by me. Be prepared to tune-in from your computer with cameras on and ready to work.

This is not one of those pre-recorded garbahge "webinars" that are glorified sales pitches. We open up the template and get to work with participant's real businesses and real buyers - that's how you learn. Buyer Personas (ideal customers, target markets) are the most important tool to have as a business owner and it will be the foundation for EVERYTHING you do in marketing, advertising, communications, sales, recruiting and especially business development.

You’re already out there building your business and making things happen. This session is about sharpening that edge—getting clear…